Podcasting is an incredibly versatile medium that’s unlike most other media outputs. It’s a great way to create your own personal or business platform, establish your voice, harness a captive audience, and cultivate a loyal community.
Whether you’re an individual creator or a business, podcasting has invaluable potential to benefit your work in a number of different areas.
Perhaps the biggest reason to start a podcast, though, is just how easy it is. You don’t need any prior experience or expertise at all to start a professional podcast. And you certainly don’t need a big budget either... more
(riverside.fm)
