The MEDUSA partners from Spain, Jordan, Tunisia, Italy and Lebanon travelled to Lebanon to meet in the fifth Steering Committee. The conference was a chance for the partners to discuss the technical and financial states of the project, MEDUSA sub-grants, marketing strategies, communication strategies, the evaluation state and the project´s achievements and future goals.
On the second day, the MEDUSA project’s partners had the chance to visit two of the Lebanese beneficiaries of the sub-grants, Xploriders (hiking trails) in Darayia, Keserwan District and Association Libanaise d’Etudes Spéléologiques (ALES) (mountain biking trail) in Qlayaat, Keserwan District.
During the conference, the partners shed the light on the fact that all the countries of the project share the same challenges such as the 3S tourism model (sun, sea and sand), high unemployment rates and security issues. The MEDUSA project is trying to change the status quo and wants to attract tourist during the whole year which will have a positive impact.
The EU-funded MEDUSA project aims to tackle the challenges faced by the Mediterranean tourism sector (growing competition, deterioration of the political and security situation, etc) via targeted and inter-related capacity building and cross-border interventions to develop and promote adventure tourism in the region.